Social media is the source of a lot of frustration in the modern PR industry. I see many campaigns where it’s put in as something of an afterthought to the offline media event or as the tail-end of a TV ad campaign. The view is often that social media is not going to make much […]

Wednesday, 19 July 2017, 18:07 | Category : General
Tags :

I recently attended a panel debate organised by the Women in PR networking group (I’m on the Committee) hosted by Newgate Communications in London, looking at the veritable merits of mentors and sponsors for PR professionals. We heard three different perspectives from senior industry figures in the agency world, and a leading entrepreneur. The panellists […]

Wednesday, 21 June 2017, 9:58 | Category : General
Tags : ,

Our b2b tech team has been working with enterprise technology expert, Keytree, for the last couple of years, promoting its large customer implementations through media and analyst relations and social media. Last week we announced a major development for Keytree at food-on-the-go retailer, Greggs. This latest phase sees extensive engagement of both Greggs’ shop and […]

Wednesday, 14 June 2017, 19:09 | Category : General
Tags :

The PR Network’s green team have been busy over the last few months planning the UK’s first ever National Clean Air Day which launches today, 15th June, with a 50-strong coalition and the clear aim to educate and inspire the nation to act on air pollution, now. The day aims to engage over 2 million […]

Friday, 19 May 2017, 17:04 | Category : General
Tags :

We’re delighted to announce that Vistage International, the global membership organisation for MDs, CEOs and Key Executives, has awarded its UK & Ireland PR account to PRN. Vistage is very well known in the US, where it was founded in 1957 and now has over 21,000 members worldwide. Established in the UK in 1989, it […]

Wednesday, 26 April 2017, 13:54 | Category : General
Tags : , , , ,

Read how our UK fashion and lifestyle team launched a new flagship fragrance collection this spring, organising a successful blogger evening and securing coverage in Vogue, Metro, the Guardian, the Independent and the Telegraph as well as celebrity endorsement from Gail Porter and more The Chapel is a chain of four award-winning salons across London, […]

Wednesday, 8 March 2017, 12:36 | Category : General
Tags :

The Red Tree Consultancy hosted its fifth Beauty Symposium this week, this time investigating the challenges brands are facing in what is perceived as the three fundamental building blocks to drive sales and awareness: face, place and space. Five industry influencers talked a room of beauty buyers, founders, journalists and agencies through their perspective. It […]

Thursday, 2 March 2017, 11:51 | Category : General
Tags :

This week saw the launch of #Feelmore50; the top 50 adverts for 2016 as ranked by (PRN client) BrainJuicer using its award-winning System 1 research system. To an auditorium jam packed with ad men and researchers from big blue chips and leading networks, Robyn Di Cesare, UK MD, BrainJuicer talked us through what makes an […]

Friday, 24 February 2017, 8:07 | Category : Guest Blogger
Tags : , , , ,

Recently I turned down a job offer. It was one of those exciting, potentially career-changing roles that only come along once every five years. Deciding whether to accept the role really tested me. It tested my values and what is important to me and fundamentally what is right for my family. That’s the thing, you […]

Wednesday, 9 November 2016, 14:24 | Category : Guest Blogger
Tags :

PR is evolving and many businesses still only understand media relations, but it is so much more than that. Here at The PR Network we work to show businesses that it’s about building key relationships not just with the media, but with influencers, customers and businesses – as well as the in-house team functions such […]