PRN Client Withlocals Raises $4.1M in Series A Funding

Friday, 20 October 2017, 8:29 | Category : General
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Our European team have been busy this week promoting the news that US firm Withlocals, the leading global marketplace for personalised travel experiences, has raised EUR 3.5 million (USD $4.1 million) in Series A funding led by Inkef Capital. Withlocals currently offers over 1,200 customisable private tours and activities led by 900 local hosts in 24 international cities. It plans to expand into 40 more cities in the next year, including New York, Florence, and Hong Kong.

Our associates on the ground in the UK, Germany and France have been communicating the story in their countries, which are key markets for Withlocals, which was founded in 2013 to deliver an online tours and activities marketplace that allows local hosts to offer unique, personalised, and affordable experiences to travellers. Some of Withlocals’s most popular experiences include a fully-customizable foodie tour of Rome, a 90-minute private kickstart tour of Lisbon and a magical night out in Saigon with a local.

Large tour aggregators such as Viator or GetYourGuide are used by commercial companies to sell packaged group tours, while Withlocals is a person-to-person marketplace. Hosts are carefully vetted individuals who share what they love most about their cities with visitors. Unlike Airbnb Experiences, which offers group tours open to anyone, Withlocals offers 100% private, fully-customizable activities for solo travelers, couples, families, or groups of friends. On Withlocals, travelers can change the start time, add stops, request special accommodations, or customize tours based on their interests. Withlocals is the only online activities marketplace to crack the code on “mass-personalized travel”.

With over 10,000 people currently participating in experiences each month, Withlocals has increased booking volumes an average of 20% per month for the last 18 months, and expects growth to accelerate as it expands into more cities, adds multiple languages to its website, and rolls out new mobile functionality. Currently, 42% of bookings are made on Withlocals’ mobile app, but that number is expected to grow to 85% by the end of 2018. Travelers love the service and repeat bookings are common; 99% of users rate their tours highly, with 91% rating them 10-out-of-10.

“With Withlocals, I get to explore the best of my city with travelers who really want to learn all about daily life in Rome, not just hit the usual tourist spots,” said Giulio Corsetti, a popular host of Roman foodie tours. “I get to talk, share, and laugh with visitors from all over the world – and make a good living out of it to boot!”

We hope to support Withlocals communicate future news as the company announces more exciting developments on the back of the investment.


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